‘You’re scared? I’ve gotta walk out of here by myself’

‘You’re scared? I’ve gotta walk out of here by myself’

• Less than two months ago I wrote about “The Switcheroo” as the boiled-down essence of MAGA politics. This is a form of shoplifting based on feigned indignation. You take the price tag of something inexpensive, stick it on a far more expensive item, then demand that the cashier give you the lower price, shouting “How dare you not honor the advertised price!?!”

This is Trumpism at its core: 1) A fake pose of fake victimhood that’s used to, 2) rip off other people, but that 3) only works if you fully inhabit the fake pose and come to believe it yourself, replacing your actual identity with an identity you yourself know to be counterfeit. The scam also parallels Trumpism in that, 4) even when it “works,” it fools no one except maybe the perpetrator, and 5) it’s a mug’s game in that any potential benefit is vastly outweighed by the potential criminal penalties and the certain damage to one’s own soul.

Just this month, a right-wing MAGA troll had a viral tweet in which he attempted this very same “slow-witted attempt at pulling a fast one.” He found the one-penny dummy tag for a display at a Target and then tried to bully the store into selling him the actual product for that price:


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